Do you really need a community organizer?

Seth Godin believes the #1 job of the future is Online Community Organizer. The objective: build a community of product evangelists, organize events, be on the front lines of the PR battle, and all the while use the latest technology to facilitate all of this so your company can keep up the conversation with your customers.

But does your company really need a community organizer?

Without one a company runs the risk of not hearing and communicating to customers, being a catalyst to change, or taking new ideas to market.

But here’s the catch, if you can’t empower the a community organizer to execute with some measure of success it’s absolutely pointless to have such a position. Customers expect community organizers to facilitate their communication into action. Companies have to go beyond the chatter!

If you have what it take to build a community; make sure you work for a company that will power you to success. See Seth’s job’s posting.

~ by Clint Gordon-Carroll on July 30, 2007.